Creative Director | Brand Storyteller | Systems-Driven Strategist
I’m a Creative Director with 15+ years of experience helping brands transform through storytelling, creative strategy, and measurable results. I’ve led growth initiatives across higher education, nonprofit, and real estate, building systems, teams, and campaigns that connect with real people and drive results.
I combine human-centered storytelling with strong creative strategy, modern operations, and AI-powered workflows to deliver content that is memorable, on brand, and tied to real business results. I’ve built and mentored creative teams, scaled design systems, and partnered with executives and cross-functional leaders to create work that moves brands forward and makes a measurable difference.
My background gives me a strong understanding of how people connect to place and purpose. That perspective helps me craft stories and build creative systems that resonate with real audiences, whether the goal is to elevate a legacy brand, launch something new, or drive growth at scale.
Brand Management & Marketing (Non-Profit)
Brand Management (Institutional)
Redefining Creativity in Rural Real Estate
Bridging the Gap Between Education & Real-World Experience
Professional Accomplishments
Demographic + Psychographic Market Research
Digital Marketing Management
Integrated Campaign: A Place Where You Belong
Recruitment Marketing
Event Planning & Outreach
Brand Refresh & Design
Business Development
Holiday Social Media Campaign
“Jessica is one of the most talented and creative designers with whom I have worked in my career. Her designs are both fresh and polished, and she always comes to the table with a new and different way to organize content and present information.”
— Teresa
Director of Marketing, Quincy Medical Group
“Jessica is a brilliant creative. From all things marketing and experiential event planning. She’s captured the institutional expertise and continues to challenge herself on leading the marketing space through digital and smart campaigns. The impact on social and events had made her team and employer a better and best in market due to her efforts.”
— Rahul
CEO, LLT Group
“To say that Jessica is creative, professional, responsible, and diligent only scratches the surface. Since taking over University Marketing, we’ve had better results than in past years combined before she took over. She keeps on trends, works so well with others, and her attention to detail, research, and design work is outstanding.”